Omio is one of Europe’s leading travel platforms, and I’ve been collaborating with their team since 2021 as a hybrid creative — part strategic partner, part hands-on designer. I jump in during key moments like seasonal campaigns, major product updates, and new market launches, helping shape the creative direction while also crafting the assets that bring it to life. My job is to take broad strategic goals and translate them into visuals that feel fresh, clear, and globally relevant, all while staying true to Omio’s established brand.

My involvement ranges from defining campaign concepts and setting the visual tone, to designing social assets, performance materials, web modules, and launch visuals across multiple regions. Travel evolves constantly — new routes, shifting demand, different audiences — so I’ve learned to adapt quickly, understand context fast, and deliver creative work that scales seamlessly across channels and countries. What I enjoy most is keeping the brand cohesive and elevated through fast-moving projects, ensuring every launch feels thoughtful, exciting, and unmistakably “Omio.”